Building a reliable, consistent client pipeline is the foundation of sustained business growth in CRE. In this session, speakers explore the complete life cycle of a lead - from initial prospecting to closing the deal - and provide actionable strategies for nurturing and converting leads at every stage. You'll learn how to identify high-quality leads, create targeted outreach strategies, and effectively engage potential clients to build trust and drive long-term relationships. We'll also cover key tactics for maintaining momentum, from lead qualification and follow-up best practices to streamlining your sales processes and measuring success.This session will equip you with the tools to create a robust, scalable pipeline that consistently delivers results.